Who Let the Dogs Out?
By Dr. Chuckwuemeka Onyewu, Plastic Surgeon
Every time I see an advertisement for a spa, it has beautiful women of all shapes and shades, gorgeous women getting rubbed in some sort of way, cucumbers on their eyes and guacamole on their faces. Why? Well, probably because all of us, men and women alike, love looking at beautiful women with guacamole on their faces… Well, at least we love looking at beautiful women.
Of course, women constitute the majority of spa goers, so naturally, we at Jamachi Plastic Surgery and MediSpa » cater to our spa -going women with Spa Week nationwide twice a year, Chocolate massages for Valentine’s Day (what woman does not like chocolate?) Champagne pedicures for Mothers Day and Rose Petal Body wraps for our wives at Christmas.
But….wait a minute.
In a survey of 1000 American spa goers, what percentage of people surveyed were male?…..Survey says…..30%! Really? Yup! Almost one third of all spa goers are male…..and we have been neglecting them for years! No male super models in the spa ads. No bare backed hunks getting massaged on our online websites. No father’s day Beer flavored manicures. No Super bowl week Spa specials or March Madness Body wraps. THIRTY PERCENT!!!
Our survey heads tell us that men don’t go to spas because their needs are being met elsewhere. Fitness?….they go to the gym. Skin care?….what’s that? Socializing?….that’s what bars are for . And there’s that 30%, being dragged kicking and screaming by their significant other and being forced to soak their man paws in a vat of sweet smelling soap, water jets massaging the feet, pedicure chair soothing those tired muscles, dim lights, relaxing music……hmmmmm
Hmmmmmm…….30% huh? And that’s without catering to our needs. Imagine if they did……..